Wim Plast Limited, established in 1988 and backed by Cello and M G Shah Groups, is a significant player in the plastic manufacturing industry in India. The company transitioned to a public entity in 1993 and operates 9 manufacturing units and 10 trading depots across the country. Specializing in plastic products, Wim Plast produces plastic molded furniture, extrusion sheets, air coolers, and industrial pallets, marketed under the renowned Cello brand. The company is recognized for its contemporary European designs that emphasize vivid colors, ergonomic comfort, and low maintenance.
Wim Plast continuously expands its production capacity and geographical footprint, with strategic investments in new manufacturing units in locations like Kolkata, Chennai, and Baddi. It also extends its operations internationally, forming a joint venture in Bangladesh. The company has frequently upgraded its technology and capacity, reflecting its commitment to quality and innovation. Investment in capital assets and strategic partnerships underscore its growth trajectory and market acceptance.
