Support and Resistance Levels
Past performance
About Studds Accessories Ltd Studds Accessories Limited, established in 1983, has grown to become the world's largest manufacturer of two-wheeler helmets. Operating under two key brands, Studds and SMK, the company caters to different market segments. Studds is the largest-selling two-wheeler helmet brand in India and is marketed in 21 countries, while SMK, launched in 2016, leads India's premium two-wheeler helmet segment and is exported to 23 countries across Europe, Asia, and Latin America. Besides helmets, the company also offers a range of two-wheeler lifestyle accessories, including luggage, gloves, helmet security guards, rain suits, and eyewear.
The company emphasizes safety, quality, design, and style, building customer trust and positioning Studds and SMK as aspirational brands. By combining cutting-edge headgear protection technology with style and performance, Studds continues to strengthen its market position. The company operates two integrated manufacturing facilities in Faridabad, Haryana, equipped with advanced technologies like automated molding, painting, visor coating, and helmet testing certified by VCA England.
Studds has built an extensive distribution network, with 363 active dealers across India catering to urban, semi-urban, and rural areas as of June 30, 2018. Additionally, its global reach spans 30 importers across regions including Europe, North America, Latin America, and Africa. The company also collaborates with major two-wheeler manufacturers like Honda, Hero MotoCorp, Suzuki, and UM Lohia, supplying helmets and accessories through joint branding agreements.
Through continuous product innovation, a diverse portfolio, and a customer-centric approach, Studds has solidified its position as a trusted and dominant player in the global two-wheeler helmet and lifestyle accessory market.