South Asian Enterprises Ltd, originally South Asian Entertainment Limited, was established in 1989 and operates primarily in the recreation and amusement park sector. The company runs an amusement park in Kanpur and previously sought to expand with parks in Noida and Lucknow, although the Noida project remains unallocated. In 2006-07, the company diversified into the manufacturing, supply, and trading of earthing materials and lightning protection systems. Their product line includes Earthing Compound, Lightning Arrester, and Surge Protection Devices, known for high-quality manufacturing standards and durability. These products, meeting specific client needs, are fabricated using top-notch raw materials and advanced technology. Additionally, South Asian Enterprises markets Lightning Protection and earthing systems from the French company Duval Mession S.A., enhancing its product offerings in this sector. This diversification complements its core amusement park business, broadening its market reach and potential revenue streams.
