Shringar House of Mangalsutra Limited, originally incorporated as a private company in 2009 and converted into a public company in 2024, is based in Mumbai, Maharashtra. The company specializes in designing, manufacturing, and marketing a diverse array of Mangalsutras. These products are crafted in 18k and 22k gold and studded with various stones, including American diamonds, cubic zirconia, pearls, and semi-precious stones. With designs catering to both traditional and modern preferences, the company serves the varying tastes of Indian women across all age groups.
Initially focused on domestic markets, Shringar began export operations in 2014 by selling to the UAE. Today, its clientele extends beyond India to markets in the UK, New Zealand, the UAE, the USA, and the Republic of Fiji. The company serves a range of B2B clients, including corporate buyers, wholesale jewellers, and retailers. Its client list includes prestigious names like Malabar Gold, Titan Company, GRT Jewellers, Reliance Retail, Joyalukkas, and leading international firms such as Goldbox Enterprises (UK), Sona Sansaar (New Zealand), and Damas Jewellery LLC (UAE).
A member of the Indian Bullion and Jewellers Association since 2016, Shringar has established itself as a key player in the jewellery sector. Its robust client base and strong international presence underscore its growth trajectory. The company is looking to bolster its growth further through an Initial Public Offering (IPO) of 24.3 million equity shares, priced at Rs 10 per share. This public issue aims to capitalize on its brand strength and expand market opportunities both domestically and internationally.