Nureca Limited, originally established as Nureca Private Limited in 2016, transitioned to a public limited company in July 2020. It specializes in home healthcare and wellness products, boasting over 150 SKUs across categories, including flagship brands like Dr. Trust, Dr. Physio, and Trumom. These brands are known for their credibility, innovative solutions, and patented technologies, particularly in monitoring chronic ailments. The company's products comply with USFDA, European CE, ROHS, and ISO certifications, ensuring safety and accuracy. Nureca is a digital-first, B2C company, selling through platforms like Amazon, Flipkart, and its website.
With a focus on leveraging innovation and data science, Nureca aims to empower people with chronic and lifestyle diseases to live healthier lives. It has expanded its presence through digital channels and partnerships with platforms like 1mg and Pharmeasy. The company’s commitment to quality and innovation earned it the 'Economic Times Best Healthcare Brands Award 2021'.
