Support and Resistance Levels
Past performance
About Honasa Consumer Ltd Honasa Consumer Limited, established in 2016 and based in New Delhi, is India's leading digital-first beauty and personal care (BPC) company by revenue. Transitioning to a public entity in 2022, the company has developed a 'House of Brands' strategy, featuring six distinct brands: Mamaearth, The Derma Co., BBlunt, Aqualogica, Ayuga, and Dr. Sheth's. These brands span various segments including baby care, skincare, hair care, and cosmetics, supplemented by services such as beauty salons and content creation through platforms like Momspresso and BBlunt Salons.
Honasa's growth strategy is consumer-centric, leveraging technology and data-driven marketing for omni-channel distribution. Notable brand launches include Mamaearth in 2016, The Derma Co. in 2020, and Aqualogica and Ayuga in 2021. The company has made strategic acquisitions, including BBlunt and Dr. Sheth's, to expand its portfolio. Honasa plans to raise Rs. 400 crores through a public offering and an Offer For Sale, enhancing its capital structure for future growth.