Luharuka Media & Infra Limited, originally incorporated as Indus Commercials Limited in 1981, has undergone several name changes and strategic shifts over the years. Currently known as Luharuka Media & Infra Limited since October 2015, the company has transitioned from its initial focus on media software to a diverse portfolio that includes financial services, real estate, construction, and media advertising. In 2009, the company entered the real estate sector, and a significant change in management in 2014-15 saw Anil Agrawal HUF become the promoter.
Registered as a Non-Banking Financial Company (NBFC) by the Reserve Bank of India since January 2017, Luharuka Media & Infra primarily offers inter-corporate loans, personal loans, and various secured lending options. It positions itself as a bridge between traditional banks and local money lenders, offering competitive, flexible lending services aimed at meeting diverse customer needs. This strategic diversification reflects the company's ambition to establish a strong foothold in the financial and infrastructure sectors.
