Crompton Greaves Consumer Electricals Limited (CGCEL) is a prominent player in India's Electrical Consumer Durables (ECD) and Lighting segments. Established in 2015 following the demerger from Crompton Greaves, CGCEL is recognized for its market leadership in fans, domestic pumps, and street lighting. The company manufactures a wide range of consumer products, including fans, lamps, luminaries, pumps, and household appliances, with facilities in Goa, Vadodara, Ahmednagar, and Baddi.
CGCEL's strategic moves include the 2016 introduction of India's first anti-dust ceiling fans and its partnership with UK-based Gooee to explore IoT and connected lighting. The acquisition of a majority stake in Butterfly Gandhimathi Appliances in 2022 expanded its reach in kitchen appliances. The company continues to innovate with new product lines in ceiling fans, pumps, water heaters, and smart lighting solutions, reflecting its commitment to leveraging technology and enhancing consumer convenience.
